The Happy Clown
Hope, and its shadow: toxic positivity.
Boardroom
The leader who energizes the room.
What if one of the greatest leadership lessons came from a clown?
The clown doesn't create a character. The clown reveals what's already there. Boardrooms do exactly the same.
A title gives you a seat at the table. Presence determines how people experience you once you sit down.
Leadership isn't revealed when everything goes to plan. It shows when tension rises, opinions differ, and certainty disappears.
“When the pressure rises and the mask falls, who shows up?”
The framework traces back to a Clown Presence workshop led by Pedro Fabião in Latvia, 2019. What sounded playful turned out to be about truth, not comedy.
Yasmine Helal carried that work out of the studio and into the boardroom — mapping clown presence onto how leaders actually behave under pressure.
We credit the lineage plainly and with gratitude. These reflections are Yasmine's own perspective, shaped by years in executive leadership, governance and coaching.
This is not
This is
Because sometimes, the mask we wear tells us more about our leadership than we realize.
Seven faces the boardroom already knows.
Specific clown types mapped onto boardroom behaviour — the framework at the heart of the retreat.
Hope, and its shadow: toxic positivity.
Boardroom
The leader who energizes the room.
Vulnerability that builds trust.
Boardroom
The leader unafraid to be seen.
Frustration as information; leading through uncertainty.
Boardroom
The leader who reacts when challenged.
Power without connection; compliance vs. commitment.
Boardroom
The leader who dominates the conversation.
Curiosity as a leadership discipline.
Boardroom
The leader who listens with genuine curiosity.
The power of listening.
Boardroom
The leader who hides behind silence.
Disappearing when courage is needed.
Boardroom
The leader who fades when it matters.
19–21 September 2026 · Soma Bay · 14–18 participants · By application
This retreat is not designed to help you perform leadership better. It's designed to help you meet yourself more honestly, practise new choices, and return with a more grounded way of leading.
Building trust beyond authority and expertise.
Adaptability, emotional steadiness, and a playful relationship with mistakes.
Tuning into the state required for connected, purposeful contact.
Moving from individual control to shared intelligence.
Staying present when tension enters the room.
What's included
Discover the retreat.
Apply (by application).
Selection & written acceptance.
Pre-retreat questionnaire + online cohort call.
The three days at Soma Bay.
Post-retreat community & follow-up.
Main Facilitator
International clown, director, teacher and psychologist. Trained in physical theatre at École Philippe Gaulier (Paris) and clinical psychology at Coimbra University. Led one of Portugal's largest professional clown organisations for around sixteen years and has trained 300+ clowns across 25+ countries; Artistic Council member of the Fondation Theodora. He adapts clowning, improvisation and physical theatre for business, healthcare and education — around authentic leadership, creativity, playfulness and emotional intelligence.
Co-Facilitator
ICF-accredited executive coach (ACC) and a 20+ year leader in banking, fintech and governance across Egypt — including senior roles at Citibank, CIB, ADIB, the Central Bank of Egypt, and as MD & CEO of a consumer finance company. She translates clown-presence work into the language of the boardroom, helping leaders lead from presence rather than performance.
Training, accommodation and travel arrangements. Includes arrival 18 September and departure 22 September, plus optional cultural experiences.
Pricing shared upon acceptance.
Early-bird offer available — register your interest in the application.
Apply with this packageAccess to the full training programme without accommodation and travel.
Pricing shared upon acceptance.
Early-bird offer available — register your interest in the application.
Apply with this packageThe strongest leaders don't perform perfection. They create enough safety for truth to enter the room.